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Advertising
Community
Together

Inspire, promote, and unite
the advertising industry on social and environmental responsibility
for a better world

Browse our vast gallery of over 18,000 of the best social & environmental campaigns created by 3,000 creative agencies for 4,500 NGOs, associations & corporations from 110 countries, via our multi-criteria search tools.

Latest

news:

MyACT – Role, commitment, resposnibility of the industry.

Created with Pascal Cübb, mister Sunglasses and supported by Havas Group, this web serie shines a light on advertising’s role, involvement, and responsibility. Key players share their visions for a few minutes during an interview at industry events like the Cannes Lions or the Care Awards and all year long since 2020 — a great way to raise younger creatives’ awareness.

 

A better perspective of advertising for good

Since 2001, we have been gathering and disseminating the best good causes campaigns,
convinced of their fundamental power in raising awareness and educating 
citizens
to build a better and more sustainable society.

Next

events:

“Tributes for Good” celebrates great creativity.

Wings The Agency for Sea Shepard, ALTMANN+PACREAU for Association Petits Princes, Steve for World Vision, FCB Lisbon for ACA-M & McCann Belgrade for #supportthedoctors, recieve 2020 « Tributes for Good » for their outstanding campaigns.

The Tributes were elected by over 8,800 votes “people’s voice for favourite ads for good causes”. They are elected every year since 2006 and highlight agencies’ outstanding campaigns.

 

One Minute of Responsibility by Euronews.

To increase the visibility of NGOs campaigns, the TV channel Euronews offers a free media space to NGO campaigns. This year, many campaigns benefited from thousands of minutes of free media space broadcasted in 155 countries. You have a campaign you’d like to air? Just contact us.

“One minute of responsibility“ is a short television program created in collaboration with the Euronews TV channel. It broadcasts great one minute ads for good causes to  millions of viewers in 155 countries, helping us see the bigger picture and change the world!

“Great ads for Good” 2020 collection still visible online.

Due to the COVID-19 situation, we have celebrated the best side of advertising creativity in a digital exhibition which has been reveled on line last June.

Out of over 1,000 campaigns identified this year, the exhibition showcased a collection of 62 campaigns created by 50 agencies from 26 countries for 55 advertisers on a digital platform still accessible on greatadsforgood.org. Kudos to all the participating agencies, these campaigns have challenged our views and actions, helping to change our perspective of the world – a great way to help build a better world.

If you want to submit an ad, organise an exhibition, become a member, find out about our initiatives, start a partnership, offer media space or simply learn more…

 Please get in touch with our team!

write to ACT

ACT Responsible
Bord du Canal, 33
Chalais, CH 3966
SWITZERLAND

Inspire, promote and unite the advertising communication industry to share good practices on social responsibility and sustainable development.

The international NGO is part of

© 2019 act Responsible

Advertising
Community
Together

Inspire, promote, and unite the advertising industry on social and environmental responsibility for a better world

Browse our vast gallery of over 18,000 of the best social & environmental campaigns created by 3,000 creative agencies for 4,500 NGOs, associations & corporations from 110 countries, via our multi-criteria search tools.

Latest

news:

MyACT

Role, commitment, resposnibility of the industry.

Created with Pascal Cübb, mister Sunglasses and supported by Havas Group, this web serie shines a light on advertising’s role, involvement, and responsibility. Key players share their visions for a few minutes during an interview at industry events like the Cannes Lions or the Care Awards and all year long since 2020 — a great way to raise younger creatives’ awareness.

A better perspective of advertising for good

Since 2001, we have been gathering and disseminating the best good causes campaigns, convinced of their fundamental power in raising awareness and educating citizens to build a better and more sustainable society.

Next

events:

“Tributes for Good” celebrates great creativity.

Wings The Agency for Sea Shepard, ALTMANN+PACREAU for Association Petits Princes, Steve for World Vision, FCB Lisbon for ACA-M & McCann Belgrade for #supportthedoctors, recieve 2020 « Tributes for Good » for their outstanding campaigns.

The Tributes were elected by over 8,800 votes “people’s voice for favourite ads for good causes”. They are elected every year since 2006 and highlight agencies’ outstanding campaigns.

 

One Minute of Responsibility by Euronews.

To increase the visibility of NGOs campaigns, the TV channel Euronews offers a free media space to NGO campaigns. This year, many campaigns benefited from thousands of minutes of free media space broadcasted in 155 countries. You have a campaign you’d like to air? Just contact us.

“One minute of responsibility“ is a short television program created in collaboration with the Euronews TV channel. It broadcasts great one minute ads for good causes to  millions of viewers in 155 countries, helping us see the bigger picture and change the world!

“Great ads for Good” 2020 collection still visible online.

Due to the COVID-19 situation, we have celebrated the best side of advertising creativity in a digital exhibition which has been reveled on line last June.

Out of over 1,000 campaigns identified this year, the exhibition showcased a collection of 62 campaigns created by 50 agencies from 26 countries for 55 advertisers on a digital platform still accessible on greatadsforgood.org. Kudos to all the participating agencies, these campaigns have challenged our views and actions, helping to change our perspective of the world – a great way to help build a better world.

If you want to submit an ad, organise
an exhibition, become a member, find out
about our initiatives, start a partnership,
offer media space or simply learn more…

Please get in touch with our team!

write to ACT

ACT Responsible
Bord du Canal, 33
Chalais, CH 3966
SWITZERLAND

Inspire, promote and unite the advertising communication industry to share good practices on social responsibility and sustainable development.The international NGO is part of

© 2019 act Responsible

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