Sélectionner une page

Unite   >   My ACT

unite

advertising community together

MyACT is a daily web programme created with Pascal Cübb, mister Sunglasses. It shines a light on advertising’s role, involvement, and responsibility. Key players share their visions for a few minutes during an interview at the Cannes Lions International Festival — a great way to raise younger creatives’ awareness.

Role, commitment & responsibility of the advertising industry

There are many pitfalls in advertising: being provocative, misleading, sexist… However, when put to good use, advertising can be a very powerful tool. ACT Responsible emphasises how it can be used to defend worthy causes. Advertising is a weapon, let’s make use of it!


Pascal Cübb

Founder and Producer at Sunglasses

MyACT channel

If you want to submit an ad, organise an exhibition, become a member, find out about our initiatives, start a partnership, offer media space or simply learn more…

 Please get in touch with our team!

write to ACT

ACT Responsible
Bord du Canal, 33
Chalais, CH 3966
SWITZERLAND

Inspire, promote and unite the advertising communication industry to share good practices on social responsibility and sustainable development.

The international NGO is part of

© 2019 act Responsible

Unite   >   My ACT

unite

great ads for good

Role, commitment & responsibility of the advertising industry

MyACT is a daily web programme created with Pascal Cübb, mister Sunglasses. It shines a light on advertising’s role, involvement, and responsibility. Key players share their visions for a few minutes during an interview at the Cannes Lions International Festival — a great way to raise younger creatives’ awareness.

There are many pitfalls in advertising: being provocative, misleading, sexist… However, when put to good use, advertising can be a very powerful tool. ACT Responsible emphasises how it can be used to defend worthy causes. Advertising is a weapon, let’s make use of it!


Pascal Cübb

Founder and Producer at Sunglasses

MyACT channel

partners

If you want to submit an ad, organise
an exhibition, become a member, find out
about our initiatives, start a partnership,
offer media space or simply learn more…

Please get in touch with our team!

write to ACT

ACT Responsible
Bord du Canal, 33
Chalais, CH 3966
SWITZERLAND

Inspire, promote and unite the advertising communication industry to share good practices on social responsibility and sustainable development.The international NGO is part of

© 2019 act Responsible

Facebook
Twitter
YouTube
Pinterest
Instagram