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About   >   Who we are

about

inspire, promote and unite

Who we are

ACT Responsible is an international, non-profit association created in 2001. ACT stands for Advertising Community Together.

Our mission is to inspire, promote and unite the advertising communications industry to share good practice in social responsibility and sustainable development.

Our Story

A few days after the 9/11 terrorist attacks, a team of employees from AdForum.com decided to launch ACT (Advertising Community Together). They uploaded the online message “it’s our business to help” to AdForum which called for the advertising community to act against terrorism.

Creatives from over 30 countries quickly responded, offering their talent. They sent hundreds of creative pieces and tributes to the heroes and victims. Trade press, websites, associations, and award organisers advertised the programme, which positively contributed to increasing expressions of solidarity.

The first campaign exhibitions took place at the Paris Advertising Week in November and during a New York trade event in December 2011. This was followed by the Cannes International Advertising Festival in May 2012, thanks to the support of Bernard Brochand, the Deputy Mayor of Cannes.

Since then, the initiative has become a non-profit association, managed by a team of volunteers with the financial support of major players in the advertising industry. An average of 12 exhibitions have been produced every year all over the world. Throughout this time, ACT Responsible has developed partnerships with media companies and, along with its network of friends, initiated many conferences and think tanks.

meet the team

Hervé de Clerck   Linkedin

Dreamleader

Isa Kurata   Linkedin

Co-Founder, development & partnerships

Sophie Guérinet   Linkedin

Co-Founder, content and agency relations

Laurence de Lignac   Linkedin

French Ambassador

Véronique Geremia   Linkedin

Office Manager & Accounting

Raphaëlle Alexandre   Linkedin

Event & Community Manager

Amelia Stokes   Linkedin

Event & Press manager

Emma Guérinet   Linkedin

Event Co-ordintor

Yann Grégoire   Linkedin

Junior Art Director, e-artsup

Solenn Gras  Linkedin

Junior Art Director, e-artsup

About   >   Who we are

about

inspire, promote and unite

Who we are

ACT Responsible is an international, non-profit association created in 2001. ACT stands for Advertising Community Together.

Our mission is to inspire, promote and unite the advertising communications industry to share good practice in social responsibility and sustainable development.

Our Story

A few days after the 9/11 terrorist attacks, a team of employees from AdForum.com decided to launch ACT (Advertising Community Together). They uploaded the online message “it’s our business to help” to AdForum which called for the advertising community to act against terrorism.

Creatives from over 30 countries quickly responded, offering their talent. They sent hundreds of creative pieces and tributes to the heroes and victims. Trade press, websites, associations, and award organisers advertised the programme, which positively contributed to increasing expressions of solidarity.

The first campaign exhibitions took place at the Paris Advertising Week in November and during a New York trade event in December 2011. This was followed by the Cannes International Advertising Festival in May 2012, thanks to the support of Bernard Brochand, the Deputy Mayor of Cannes.

Since then, the initiative has become a non-profit association, managed by a team of volunteers with the financial support of major players in the advertising industry. An average of 12 exhibitions have been produced every year all over the world. Throughout this time, ACT Responsible has developed partnerships with media companies and, along with its network of friends, initiated many conferences and think tanks.

meet the team

Hervé de Clerck   Linkedin

Dreamleader

Isa Kurata   Linkedin

Co-Founder, development & partnerships

Sophie Guérinet   Linkedin

Co-Founder, content and agency relations

Laurence de Lignac   Linkedin

French Ambassador

Véronique Geremia   Linkedin

Office Manager & Accounting

Raphaëlle Alexandre   Linkedin

Event & Community Manager

Amelia Stokes   Linkedin

Event & Press Manager

Emma Guérinet   Linkedin

Event Co-ordintor

Yann Grégoire   Linkedin

Junior Art Director, e-artsup

Solenn Gras  Linkedin

Junior Art Director, e-artsup

If you want to submit an ad, organise an exhibition, become a member, find out about our initiatives, start a partnership, offer media space or simply learn more…

Please get in touch with our team!

write to ACT

ACT Responsible
Bord du Canal, 33
Chalais, CH 3966
SWITZERLAND

Promote, inspire and unite the actors of the advertising communications industry around social responsibility and sustainable development and to share good practices.

© 2019 act Responsible

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