Inspire > Great Ads for Good Exhibitions
inspire
great ads for good

Since 2002, the “Great Ads for Good” exhibitions are launched each year at the Cannes Lions Festival of Creativity, in a bid to highlight how creative advertising is used to raise awareness on the world’s major issues. Gathering campaigns focussing on Social & Environmental issues, the exhibitions showcase the major concerns of societies from all over the world. It’s a source of inspiration for both the creative community and the visitors.
“
Philip Thomas
Chairman, Cannes Lions International Festival of Creativity
Social responsibility is not only among the key themes discussed onstage at Cannes Lions, it is at the heart of our own purpose as a platform for the global marketing industry. We believe in the power of creativity for good and are proud to support the work of ACT Responsible to uphold the message that our community has the potential to assert positive change through creative brand communication.
”
At the heart of the Cannes Lions Festival
Each year, the exhibition compiles a hundred great ads in support of human rights, responsible behaviour, solidarity and sustainable development from all around the world.
Send your work
Submit your campaign to be part of the Great ads for Good Exhibition. Click to Submit!
The exhibition is organised in
4 main galleries
environment
human rights
solidarity
education
Create your exhibition
Contact us to customize and host your own thematic for a special event.
The power of creativity
The Great Ads for Good Exhibition highlights how the advertising community uses its core talent – creativity – to address world crucial issues.
A universal langage
Advertising is a universal language full of images, music, words and emotion. This combination has a powerful impact: we can empathise with the message, media stimulates our senses and both motivate us to become involved and to bring about change.

Visit our 2021 online exhibition
Simply connect on greatadsforgood.org
If you want to submit an ad, organise an exhibition, become a member, find out about our initiatives, start a partnership, offer media space or simply learn more…
Please get in touch with our team!
write to ACT
ACT Responsible
Bord du Canal, 33
Chalais, CH 3966
SWITZERLAND
call act
© 2019 act Responsible
by Alexandre Gournay & Guillaume Zhu @e-artsup
Inspire > Great Ads for Good Exhibitions
inspire
great ads for good

The best campaigns for environmental and social causes
Since 2002, the “Great Ads for Good” exhibitions are launched each year at the Cannes Lions Festival of Creativity, in a bid to highlight how creative advertising is used to raise awareness on the world’s major issues. Gathering campaigns focussing on Social & Environmental issues, the exhibitions showcase the major concerns of societies from all over the world. It’s a source of inspiration for both the creative community and the visitors.
Our exhibitions are based on the belief that creativity has the power to overcome social, generational and cultural barriers, encouraging understanding and advocacy for change. The fight against poverty and exclusion, disease, global warming, the protection of biodiversity and the defence of human rights are issues that concern us all. And yet, it remains difficult to raise awareness and compel people to take action.
“
Social responsibility is not only among the key themes discussed onstage at Cannes Lions, it is at the heart of our own purpose as a platform for the global marketing industry. We believe in the power of creativity for good and are proud to support the work of ACT Responsible to uphold the message that our community has the potential to assert positive change through creative brand communication.”
“
Philip Thomas
Chairman, Cannes Lions International Festival of Creativity
At the heart of the Cannes Lions Festival
The power of creativity
Great Ads for Good Exhibition highlights how the advertising community uses its core talent – creativity – to address world crucial issues.
The exhibition compiles a hundred great ads in support of human rights, responsible behaviour, solidarity and sustainable development from all around the world.
The exhibition is organised in
4 main galleries
environment
human rights
solidarity
education
A universal langage
Advertising is a universal language full of images, music, words and emotion. This combination has a powerful impact: we can empathise with the message, media stimulates our senses and both motivate us to become involved and to bring about change.
Create your exhibition
Contact us to customize and host your own thematic for a special event.
Send your work
Submit your campaign to be part of the Great ads for Good Exhibition. Click to Submit!
Visit our 2021 online exhibition
Simply connect on greatadsforgood.org
If you want to submit an ad, organise
an exhibition, become a member, find out
about our initiatives, start a partnership,
offer media space or simply learn more…
Please get in touch with our team!
call ACT
write to ACT
ACT Responsible
Bord du Canal, 33
Chalais, CH 3966
SWITZERLAND
© 2019 act Responsible
by Alexandre Gournay & Guillaume Zhu @e-artsup