GLOBAL SURVEY ON ADVERTISING RESPONSIBILITY

July 20th, 2021 ACT Responsible to launch the first Global Survey about Corporate Responsibility in the Advertising Industry. The goal of the survey is to collect information on how agencies embrace their corporate responsibilities as economic, social and environmental actors in order to reveal the state of the industry’s ‘Responsibility Programs’ and create a benchmark […]

ACT IS CALLING GREAT ADS FOR GOOD

CONNECT TO 2021 EXHIBITION OF GREAT ADS FOR GOOD FROM ALL AROUND THE WORLD. The association opted for a digital exhibition allowing people from all over the world to visit from home. Through this platform, created by e-artsup School of Design students, visitors can easily navigate the exhibition and discover the latest creative ideas for […]

GREAT ADS FOR GOOD GOES DIGITAL

ACT Responsible to reveal its 2020 collection “Great ads for good” in a digital format. “Our lives begin to end the day we become silent about things that matter.” This quote by Martin Luther King, Jr. has inspired the ACT Responsible team to showcase, no matter what, its annual collection in order to celebrate the great […]

CELEBRATING 18 YEARS @ CANNES LIONS

ACT’s 18th exhibition will be revealed on Monday 17 June (opening 10:00). It will  showcase 82 of the most innovative ideas in support of good causes, responsible behaviour and sustainable development by 69 agencies from 30 countries. This is an opportunity for agencies to celebrate advertising’s best side at the most prestigious event in the […]

REBRANDING TO RAISE AWARENESS IN A « GOOD » AGE

In a time where good causes and social responsibility are bigger than ever before, the association ACT Responsible is relaunching its brand with a modern new look to better promote its increased range of initiatives. To be revealed 27th May 2019 on its website and social media platforms. Historically, ACT Responsible has been defined by […]