Join the ACT Community.
If you believe in the power of advertising to shape a sustainable future, make a difference, and help define the industry’s future, ACT Responsible is your community.
Join a global network of agencies, brands, and media organisations committed to responsible communication, sustainability, and social impact.
Be in, not out. Join us today and amplify your impact.
Why Join?
• Exclusive Access – Connect, collaborate, and exchange insights with industry leaders.
• Visibility & Recognition – Showcase your commitment through ACT’s global network and events.
• Shape the Future – Drive industry standards and contribute to transformative projects.
Join today and take your place among industry leaders working towards a sustainable future.
Memberships.
Choose your membership level
ACT Responsible offers four membership levels tailored to different levels of commitment and engagement.
Believe in ACT Responsible? Take action on your terms. Whether it’s sharing knowledge, launching an initiative, or amplifying responsible advertising—you decide how to contribute. We provide the platform; you bring the ideas.
For organisations committed to responsible communication and sustainable practices. As a Believer, you get:
✔ Visibility within the ACT Community
✔ Access to knowledge-sharing events
✔ The opportunity to showcase your campaigns addressing social or environmental issues
Membership Benefits includes :
- Use of ACT logo (CSR Report…)
- Listed in annual participants list
- Logo, photo and quote on website
- Logo & quote on all promotional material + Catalog + Press Kits
- Personal recognition on all Social Media
- Brand Visibility on annual exhibition (including Cannes Lions)
- Logo on Great Ads for Good exhibition Virtual exhibition
- Logo, photo, and quote on Walls of Fame
+ 2 free campaigns submissions to ACT PROGRAM* including eligibility for :
- ACT Good Ads Gallery – Listing on ACT Responsible.org and AdForum.com
- ACT Exhibition premiered at the Cannes Lions
- ACT Tributes to Creativity for Good.
- ACT Care awards in partnership with the European Parliament
- ACT Good Report annual ranking in collaboration with WARC Rankings.
- ACT One Minute of Responsibility program (TV spot only) – media space on euronews/africanews
** Production cost not included
For organisations that want to take a leading role in advocating sustainability and social responsibility. Advocates receive:
✔ Prominent visibility in ACT’s initiatives and exhibitions
✔ Opportunities to contribute insights and exchange best practices
✔ A feature in ACT’s annual campaign showcase
Membership Benefits includes :
- One seats at Advisory Board
- Use of ACT logo (CSR Report…)
- Listed in annual participants list
- Logo, photo and quote on website
- Logo & quote on all promotional material + Catalog + Press Kits
- Personal recognition on all Social Media
- Promotion of campaigns for Good on SM
- Possibility to promote relevant CR programs
- Facilitate access to speakers and experts from ACT Community
- Brand Visibility on annual exhibition (including Cannes Lions)
- Logo on Great Ads for Good exhibition Virtual exhibition
- Logo, photo, and quote on Walls of Fame
- Possibility to promote your Sustainables Effort / Program @ Cannes Lions Responsibility Meeting Hall **
- Promotion of members relevant initiative, seminars & events in NL and SM
- Customized interview in MyACT daily web show @Cannes Lions Festival
+ 3 free campaigns submissions to ACT PROGRAM* including eligibility for :
- ACT Good Ads Gallery – Listing on ACT Responsible.org and AdForum.com
- ACT Exhibition premiered at the Cannes Lions
- ACT Tributes to Creativity for Good.
- ACT Care awards in partnership with the European Parliament
- ACT Good Report annual ranking in collaboration with WARC Rankings.
- ACT One Minute of Responsibility program (TV spot only) – media space on euronews/africanews
** Production cost not included
For organisations that want to actively shape the future of responsible advertising. Leader members enjoy:
✔ Premium access to exclusive events and networking opportunities
✔ High-level visibility in ACT’s global initiatives
✔ Collaboration on strategic projects driving real change in the industry
Membership Benefits includes :
- Two seats at Advisory Board
- Use of ACT logo (CSR Report…)
- Listed in annual participants list
- Logo, photo and quote on website
- Logo & quote on all promotional material + Catalog + Press Kits
- Personal recognition on all Social Media
- Promotion of campaigns for Good on SM
- Possibility to promote relevant CR programs
- Facilitate access to speakers and experts from ACT Community
- Brand Visibility on annual exhibition (including Cannes Lions)
- Logo on Great Ads for Good exhibition Virtual exhibition
- Logo, photo, and quote on Walls of Fame
- Possibility to promote your Sustainables Effort / Program @ Cannes Lions Responsibility Meeting Hall **
- Promotion of members relevant initiative, seminars & events in NL and SM
- Customized interview in MyACT daily web show @Cannes Lions Festival
- Access to research and customised services
- ACT Tribute Category Sponsor
- Facilitated Networking & PR opportunities
- Possibility to create members exhibition or online gallery of “Good Campaigns” **
- Possibility to distribute relevant promotional material @ Cannes Lions Responsibility Meeting Hall
- Possibility to host an ACT Tributes Celebration or other ACT event
- Possibility to organize events : tours, breakfast, talks, meetings **
+4 free campaigns submissions to ACT PROGRAM* including eligibility for :
- ACT Good Ads Gallery – Listing on ACT Responsible.org and AdForum.com
- ACT Exhibition premiered at the Cannes Lions
- ACT Tributes to Creativity for Good.
- ACT Care awards in partnership with the European Parliament
- ACT Good Report annual ranking in collaboration with WARC Rankings.
- ACT One Minute of Responsibility program (TV spot only) – media space on euronews/africanews
** Production cost not included
Join today and take your place among industry leaders working towards a sustainable future.
Sponsors.
Special Event Sponsorships: from €5,000
Become a valued sponsor by supporting our premier events:
• ACT Responsible Hall at Cannes Lions (June)
• The ACT Care Awards at the European Parliament (December)
By sponsoring these major events, your brand will gain recognition as a leader in responsible advertising, showcasing your commitment to innovation and positive industry change.
✔ Enhanced Brand Visibility – Be featured in event materials, promotional content, and digital platforms.
✔ Networking Opportunities – Connect with industry leaders and decision-makers.
✔ Recognition & Credibility – Position your brand as a leader in sustainability and social responsibility.
✔ Exclusive Access – Attend VIP gatherings, panels, and workshops on emerging trends in responsible advertising.
Ready to make an impact? Sponsor one of our key events and help drive meaningful change.
Partners.
Strategic Partnerships: Tailored Collaborations
Partner with ACT Responsible to develop initiatives that align with your organisation’s core values. Our Strategic Partnerships are designed for key players in the advertising industry who want to:
• Expand ACT’s mission within their region
• Develop tailored programmes that align with their business goals
• Amplify responsible advertising initiatives
• Leverage ACT’s network and expertise to drive industry-wide change
Strategic Partners receive:
✔ A dedicated space and special visibility at ACT’s major events
✔ A seat on the ACT Responsible Advisory Board
✔ Brand and leadership recognition across digital platforms
✔ Exclusive access to research, management resources, and industry insights.
Want to collaborate? Let’s build a partnership that makes an impact.
Yearly Programme
Special Events all year long
ACT Responsible curates the world’s most impactful creative campaigns focused on social and environmental responsibility. Our programmes keep industry accountability at the forefront by celebrating, ranking, and promoting outstanding work.
ACT Responsible Hall, the Hub for Responsible Creativity
Prime Location & High Visibility
✔ 800 sqm exhibition space leading directly to the Debussy Auditorium – home to the festival’s main stage (1,000 seats).
✔ 8,000+ daily attendees, including top industry leaders, decision-makers, and creative pioneers.
What Makes the ACT Responsible Hall Unique?
✔ Annual Exhibition – A curated selection of the most impactful campaigns addressing sustainability and social responsibility.
✔ MyACT Professional Studio – A high-quality content space for interviews, panels, and live discussions, amplifying the voices of industry leaders.
✔ Networking Hub – A dedicated space for professionals to connect, exchange ideas, and explore collaborations.
✔ Guided Tours – Exclusive insights into the evolution of purpose-driven creativity, tailored for young talents and partners.
✔ Global Networking Events – Including ACT Responsible Tributes to Creativity & Champions of Good and Open House for Good.
Why Get Involved? Align your brand with purpose, gain visibility in a high-profile environment, and demonstrate your commitment to responsible advertising.
Honouring Campaigns That Promote Care for People and the Environment
Organised in collaboration with the European Parliament, this prestigious event highlights the power of advertising to drive social and environmental change. It brings together advertisers, agencies, NGOs, and policymakers to recognise the industry’s best work in responsible communication.
✔ Rewards impactful work on a global stage.
✔ Fosters discussions across industries, encouraging meaningful engagement.
✔ Join a community of changemakers committed to responsible communication.
Created in partnership with WARC, the ACT Good Report ranks the most influential socially responsible campaigns, agencies, and advertisers.
✔ Recognises the best use of creative talent to drive change.
✔ Encourages brands to invest in purpose-driven communication.
✔ Highlights the impact of advertising on social and environmental issues.
Providing Free Media Space for Social Impact
Through ACT One Minute of Responsibility, Euronews offers free airtime to cause-related campaigns on Euronews and Africanews, ensuring vital messages reach a global audience.
✔ Raise awareness on pressing social and environmental issues.
✔ Give a voice to impactful initiatives at no cost.
✔ Expand your campaign’s reach through one of the world’s leading news platforms.
Want your campaign featured? Get in touch and be part of the movement.
Join the movement.
At ACT Responsible, we unite creative minds, industry leaders, and purpose-driven brands to make advertising a force for good. Join us as a member, partner, or sponsor and turn creativity into meaningful action. Take the lead with courage in shaping the future of responsible advertising.
Media, become an active partner!
Use our Good ads Gallery content to create your customised programme, promoting high quality, unique content that supports major issues. Offer media space, write about the campaigns and share them on social media to promote their message.
TV
Broadcast “One Minute of Responsibility”, the short programme that features great ads for good.
Press
Offer free media space in magazines and be ACt’ive spreading good campaigns.
Websites
Benefit from our special collection of Great ads for Good to create unique content and support associations and NGOs.
Become an Ambassador.
This membership is offered to partners who will, throughout the year and their own activity participate in developing ACT Responsible and promote its mission. Various formulas are available and tailored to each ambassador. A framework of collaboration is clearly determined upon individual ambassador agreement.
- individual quote & photo & brand visibility on all digital platform
- use of ACT Responsible logo stamp and name
- use of ACT Responsible collection content for presentation/events and or exhibitions.
- use of research and management resources on customized projects
- revenue split on ambassador generated profit upon agreement
- @Special event : dedicated space & special visibility for brand and/or Clients (ex : Cannes Expo)
- Grow the community
- Host the ACT Database on your website
- Organize an Event on Advertising Responsibility
- Host an ACT Responsible exhibition
- Start an NG’Ad Club in your city
an much more …
Any questions ? Please contact us.
